For three weeks in January I participated in the Design Alliance Scheme. In teams of four, we were given a branding project. My team was mentored by Holywood based design consultancy Tandem. We had to create an identity for an art gallery that would tour through hospitals on a national scale. We then had to give a pitch of our ideas to a jury of designers from Whitenoise, Front, Whitespace and Darragh Neely Design Works. The whole experience was insightful and great practice for the future. We presented our ideas on A2(ish) sized foamex boards, the designs for them are below.
Here are eight logos I designed for a publication at the end of semester one. The theme of my publication was quite random to say the least – A pigeon’s guide to Belfast.
I created the logos so that they could easily show the various hotspots in Belfast for different activities for pigeons. The map shows the ideal places to eat, drink, socialise, poop, work, have human interaction, play chicken and finally places to avoid – where the cats are known to lurk. The general safety of each activity is reflected in its colour, with most activities being yellow, the game ‘chicken’ being orange and then the dangerous areas with cats being red.
I created these logos in Adobe Illustrator using mostly my own photographs as sources. I enjoyed creating these vector images of pigeons and I hope to create more vector images in the future, except instead of silhouette’s, they could be more lifelike and colourful.
I had fun creating the map and the locations are realistic. For example, the places where pigeons can find employment are the Belfast Telegraph and the Irish News. The pigeon carrying days are not over. Places for ‘Target Practice’ are the various car parks in the Smithfield Market & Library Quarter. The publication goes into detail about the bonus points for successfully aiming for someone just as they exit their car. Places to play chicken are Millfield and Royal Avenue as both of these streets see a lot of buses. Finally, the cat’s main haunt in Belfast is Lower Garfield Street.